Although subsumed under various nomenclatures such as\u00a0customization, personalization, and tailoring, the notion of matching media\u00a0messages to individuals has attracted enduring attention from academia and industry. This talk,\u00a0which is part of a book project,\u00a0reviews a program of research on the psychology of customization in modern media environments.\u00a0We discuss evidence from a series of studies that\u00a0shed light on many nuances of customization, while also\u00a0accentuating its deployment and applicability in diverse online venues (e.g., Web portals, news\u00a0sites,\u00a0e-commerce sites, health interfaces, virtual reality).<\/p>\n","protected":false},"excerpt":{"rendered":"

Although subsumed under various nomenclatures such as\u00a0customization, personalization, and tailoring, the notion of matching media\u00a0messages to individuals has attracted enduring attention from academia and industry. This talk,\u00a0which is part of a book project,\u00a0reviews a program of research on the psychology of customization in modern media environments.\u00a0We discuss evidence from a series of studies that\u00a0shed light[…]<\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"http:\/\/icon.aaja.org\/wp-json\/wp\/v2\/posts\/212"}],"collection":[{"href":"http:\/\/icon.aaja.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/icon.aaja.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/icon.aaja.org\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"http:\/\/icon.aaja.org\/wp-json\/wp\/v2\/comments?post=212"}],"version-history":[{"count":1,"href":"http:\/\/icon.aaja.org\/wp-json\/wp\/v2\/posts\/212\/revisions"}],"predecessor-version":[{"id":213,"href":"http:\/\/icon.aaja.org\/wp-json\/wp\/v2\/posts\/212\/revisions\/213"}],"wp:attachment":[{"href":"http:\/\/icon.aaja.org\/wp-json\/wp\/v2\/media?parent=212"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/icon.aaja.org\/wp-json\/wp\/v2\/categories?post=212"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/icon.aaja.org\/wp-json\/wp\/v2\/tags?post=212"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}