Although subsumed under various nomenclatures such as customization, personalization, and tailoring, the notion of matching media messages to individuals has attracted enduring attention from academia and industry. This talk, which is part of a book project, reviews a program of research on the psychology of customization in modern media environments. We discuss evidence from a series of studies that shed light[…]

Get inspired about new ways to tell a story for digital and mobile platforms. “Snow Fall” was revolutionary in 2012 — but that was almost three years ago, and parallax techniques perform poorly on mobile. This talk will highlight recent stories that push the envelope for visual and interactive storytelling and explore the kind of[…]